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Chao News reporter Ying Lei
What kind of experience is running a marathon by the sea?
On the morning of April 21, Xiangshan People’s Square, along the most beautiful coastline of 30 degrees north latitude, tens of thousands of people shot.
This spring, the hotness of the marathon continues to burn.According to incomplete statistics, on April 21st alone, there were more than 50 marathon running across the country and more than 400,000 runners galloping the track.This time, Xiangshan, a Peninsula County of the Yangtze River Delta, entered the game.
Xiangshan Marathon mainly played the marine sign. “Go to be a tide!”Holding a marathon, in terms of runners, this is a contest of physical fitness and perseverance; in the city, it is a comprehensive energy -level competition.
In the dense marathon, Xiangshan tried to find a sense of “existence” and brushed out “display” — this is a city of rare mountains, sea, ports, beaches, coats, and islands.The post -issuing card “hopes to convey the unique temperament and charm of this small coastal town to the world.
Continue the Asian Games Hot
Large international events, for many cities, write deep historical coordinates and precious collective memories.In terms of Object Mountain, the Hangzhou Asian Games gene has been fully integrated into the city, which is a new starting point for cities.
In the post -Asian Games era, Xiangshan tried to continue the highlight of the Asian Games.For example, from last year, Xiangshan started the “National Asian Games Workers Free Xiangshan” activity, inviting Asian Games workers, athletes, technical officials and media reporters to check in the most beautiful coastline of 30 degrees north latitude in Kaishan.
Photograph of Zhouke
From the Asian Games to the marathon, Xiangshan also tried to use sports to continue the popularity.Unlike the Asian Games event, a marathon event, the participants were tens of thousands of.The new game requires a new guarantee system to support.How can a small county with a population of more than 500,000, how to undertake a large marathon?
Who will participate in the competition is a big problem.
How does the new Xiangshan Marathon open their popularity and attract a lot of runners?For operators, the start is quite confused.At the beginning of the competition, Hu Yinglei, deputy county head of the Xiangshan County Government in charge of sports work, did not have no anxiety. He repeatedly launched “marketing” in the circle of friends and called on relatives and friends to register for the competition.
Recommend a marathon as a marketing city.On the one hand, professional teams organize outstanding players.On the other hand, all members of Xiangshan launched, each individual’s promotion gathered into a large -scale “roadshow”, showing the most beautiful coastline, attracting more long -run enthusiasts to “punch card” to experience the scarce coastline track.
In a marathon, the athletes are the protagonists, and their participation tests the level of running the competition.As of the closure of the registration channel, nearly 10,000 players have signed up for the Xiangshan Marathon.From the perspective of the contestants “Big Data”, the most older among the runners, the youngest is only 3 years old, covering 31 provinces and cities and special administrative regions across the country, showing the enthusiasm and participation of runners in various places.Participants outside the county reached 64.7%.
Like Shan Marathon also attracted high -level athletes, 23 foreign players from 12 countries around the world participated.Among them, 3 Kenya professional marathon players participated.In addition, Yang Xiaojun, Zhang Shuihua, Lu Jundan, Yao Jianping, Li Huajun and others of the well -known domestic runners signed up for the contest, and performed the strength and speed of the strength and speed in the Shanhai runway.
Photograph of Zhouke
How to support the guarantee ability of the 10,000 people?In fact, Xiangshan Marathon is an experiment that conducts a pressure test of all aspects of the county.
Wu Yamin, the former role is the full -time deputy director of the Xiangshan Asian Games Office. Now it is the party secretary of the Xiangshan County Culture and Radio, Television Tourism and Sports Bureau. He has rich experience in sports competition. However, in the face of the marathon, they have not relaxed.
From Hu Yinglei to Wu Yamin, Xiangshan’s team once organized the Asian Games competition again in the armor. The strongest lineup coordinates the work of many departments such as public security, fire protection, meteorology, culture, transportation, etc. to promote Xiangshan Marathon.
The dozens of specific work lists that are sorted out are listed one by one and coordinated one by one.This is a valuable experience accumulated in the Asian Games.Hu Yinglei said, “Each guarantee measures must be refined and aligned granularity, and the coordination meeting of light large and small, I don’t know how many times it has been opened.”
Coordinate the opening of one from the high -speed rail, airport to Xiangshan Line, and one by one in 20 minutes. There are 163 buses and passenger shuttle buses in the event.
In the post -Asian Games era, Xiangshan introduced sports as an important starting point for continuing the popularity of the Asian Games, and introduced a group of theme events with marine characteristics.”The Asian Games opportunities and unique marine resources, we increase their efforts to host sports events, making sports a city landscape that Xiangshan will never end.” Wu Yamin said.
Run out of the ocean
The schedule is the same, and the stadium is different.
How to stand out from a group of marathons?Judging from the map of the game, whether it is a whole, a half -horse, a healthy running and a happy running 8 kilometers, the track is along the coastline.It can be said that Xiangshan Marathon focuses on “marine flavor”.
This coastline winds and turns. It passes through the Songlan Mountain Scenic Area and Asia Sail Center along the way.Xiangshan has a 988 -kilometer coastline, and the sea area is 6,618 square kilometers.Through a marathon, Xiangshan gave the beautiful coastline as a gift to the world.
In fact, for many runners, running is never the whole marathon, and the play experience before and after the competition is equally important.The Shanghai people Zhang Min and their friends came to Xiangshan to participate. They extended the schedule to four days and played and tasting seafood in two days.
It can be said that large marathon events are the best opportunities for urban comprehensive display regional culture and style.It is to seize this. Many large marathon events have accommodated historical, humanistic and natural landscapes and landmark buildings in the route design, allowing participants to appreciate the beauty in the sports.
For example, Suzhou’s first urban marathon track was staged along Kunqu, Bouncing, and Water Village characteristic dances, and the forest marathon in Xianfeng County, Enshi City, Hubei Province was full of Tujia Miao style.
Not only the marathon’s main flavor, Xiangshan organically combined marine resources with sports, and launched marine sports products such as boat experience type, island holiday type, outdoor sports type, sea and air linkage, beach entertainment type, etc., and promoted the marine sports industry from “shallow water”Go towards “dark blue”.
For example, in Maoyang Township and Xinqiao Town, Maoyang Township, Xiangshan County, through the holding outdoor sports challenge, it has created beach -coating obstacles, beaches -skilled slippery, beaches and trailers and other beach coating entertainment experience projects, which are popular with tourists.
A marathon tests athletes’ sports spirit of “never give up and fight for the first”.For a county, “never give up and fight for the first time” is also the spiritual implication of Marathon in Xiangshan, which is being held in Haituqiang.
Earlier this year, the Zhejiang Provincial Government sent a “Gift Pack” to Xiangshan, and the Provincial Development and Reform Commission issued the “Several Measures on Supporting the Construction of Ningbo Marine Economic Development Demonstration Zone to Promote the High -quality Development of Xiangshan Marine Economy”.Boxes, coordinate more forces to promote the high -quality development of the marine economy.
Today’s Xiangshan is “standing on the sea and looking at Xiangshan, looking at Xiangshan in the future.”Open the various possibilities of a new round of high -quality development in Xiangshan.
Xiangshan is aimed at ecological, high -end, and internationalization into the direction, and actively cultivates “talents with talents, fortunately for the rest of their lives” -The functional materials, green energy, ship construction, Hong Kong equipment, modern fisheries, marine life, coastal tourism, marine information eight goals, eight goalsIndustrial chain, comprehensively build a blue industrial system.
High -quality development is upright. Xiangshan is opening a new “urban marathon”: from the ecological back garden, which is famous for “old fishing boats and small seafood”, gradually becomes a coastal with a “big garden, new economy” weather.Da Garden has accelerated the development of thousands of fisheries from the traditional fisheries, and jumped to the “open source” of the marine economy.
Activate a city
Generally speaking, the larger and higher the quality marathon, the more you can attract runners, produce more consumption, and improve the popularity and image of the city.
To some extent, a large marathon is a reflection of a city’s vision and pattern -a vision and pattern of creating vitality atmosphere for youth.
The vitality brought by the marathon movement has made Xiangshan envious, which is also the unremitting pursuit of Xiangshan.From the talent combination of “youth and the sea” to “Youth and Haicheng Partner”, Xiangshan has brought the greatest sincerity to forging vitality in the county -the significance of large marathons has long been beyond the sports itself -activating a city is preciseThe meaning of the title.
Today, more and more people put on running shoes and go up the runway, using their footsteps to measure the charm of the city.Choosing a marathon to show a city is increasingly becoming a means of urban marketing.The “2023 China Road Running Blue Book” released by the China Athletics Association shows that in 2023, there were 699 road running events across the country.There are 50 marathons on the same day as Xiangshan.
Behind the numbers is more and more cities’ desire for traffic and vitality.Xiangshan took out sincerely welcome participants to experience a city in depth.
From April 19th to 25th, the contestants who signed up for 2024 Xiangshan Sea Marathon can visit 6 scenic spots for free with my entry number cloth and ID card and enjoy 50 % discount on tickets for 5 scenic spots (scenic spots).
In fact, behind the city’s power, there is a realistic consideration of Xiangshan.How can a small city that does not have outstanding industrial advantages, the industrial level needs to be further improved, and the talent attractiveness is not yet strong, how can we attract the most vibrant and creative youth groups to further understand Xiangshan?There is nothing, creating opportunities!
As the main person in charge of Xiangshan County Party Committee said: “In these years, Xiangshan insisted on taking the ‘Youth and Sea’ Talent Program as the first strategic and long -term policy of high -quality development, and the whole region has become a stage for young people to show their talents, allowing Xiangshan and Youth to work togetherGrowth and achieve each other! “
Xiangshan is constantly trying to better understand young people and escort young people to grow.For example, to create a “student code” and provide college students with “one yard to travel Xiangshan”, “one yard to know the policy”, “one yard to promote employment”, etc., can enjoy attractions and transportation discounts with the code;The “Shanhai Qing” youth apartment construction management system provides youth with a high -quality, community -based living environment …
According to the data of last year, Xiangshan currently has 175,500 talents in various types. Based on the proportion of the permanent population in the scale of talents, the county’s talent density ranks second in Ningbo.Today, Xiangshan has once again regarded a coastal marathon as a brand -new city marketing opportunity to recommend the most beautiful ocean and richest marine resources to young people.
Relying on large -scale events, it has also brought improvements in urban infrastructure, urban appearance, and urban vitality.Let the daily life of ordinary people have a sense of gain in the holding of large -scale events, which is also the profound connotation of “activating a city”.It can be said that it is the hosted by large -scale events that allows the city’s urban appearance, infrastructure, and people’s livelihood projects to usher in upgrading again and again.
A large marathon event, the same frequency resonance as the county, brings youthful vitality. Isn’t this the unremitting pursuit of Xiangshan Mountain in the small town?
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